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Aerial view of the Circuit Paul Ricard and its blue kerbs, from the Track Limit by GTDRIVE opening titles
Aerial view of the Circuit Paul Ricard and its blue kerbs, from the Track Limit by GTDRIVE opening titles
Aerial view of the Circuit Paul Ricard and its blue kerbs, from the Track Limit by GTDRIVE opening titles

Concept

Video production

Art direction

Visual identity

WALIBI

GT Drive: Track Limit, the Circuit Paul Ricard show

GT Drive: Track Limit, the Circuit Paul Ricard show

Concept

Video production

Art direction

Visual identity

GTDRIVE

KEY FIGURES

episodes

episodes

5

5

per episode

per episode

15 min

15 min

shooting sessions at the Paul Ricard

shooting sessions at the Paul Ricard

4

4

SECTORS

SECTORS

Car

PERIOD

PERIOD

2022-2023

ACTORS

ACTORS

Picture Element
Picture Element

OVERVIEW

Summary

Five guests, five exceptional cars, one Formula 1 circuit.

GT Drive puts people behind the wheel of Ferraris, Lamborghinis and Porsches at the Circuit Paul Ricard. To showcase that expertise and its partners, Picture Element created and produced Track Limit, a show in quarter-hour episodes: a driver, a guest, a featured car and an on-track challenge.

The context

The challenge

The angle

The execution

The result

Summary

The context

The challenge

The angle

The execution

The result

PIC TOUCH

A challenge tailored to each guest.

Instead of a seated interview, each episode ends with a challenge drawn from the guest’s world. Clara Marz draws her latest car memory live. Nicolas Gomar, a Mitjet champion, answers true-or-false questions in a slalom, with the chicanes moved on every lap. And Pascal Olmeta, former Olympique de Marseille goalkeeper, takes penalties at the wheel of a Toyota Yaris GR, with a 1.5-metre inflatable ball. The challenges raise a smile, and they show what the cars can do.

Let’s create your video series

A red Ferrari F8 on track, shot from the Track Limit opening titles

0

The Track Limit set in front of the GT Drive partners wall, episode 3

0

Manu Damiani in his helmet at the wheel, Track Limit onboard camera

0

Clara Marz and Manu Damiani by the track, Track Limit episode 1

0

Track Talk challenge: a penalty kick from a Toyota Yaris GR with a giant inflatable ball, episode 4

0

The episode 4 team outside the Circuit Paul Ricard Driving Center with the Toyota Yaris GR

0

PIC TOUCH

A challenge tailored to each guest.

Instead of a seated interview, each episode ends with a challenge drawn from the guest’s world. Clara Marz draws her latest car memory live. Nicolas Gomar, a Mitjet champion, answers true-or-false questions in a slalom, with the chicanes moved on every lap. And Pascal Olmeta, former Olympique de Marseille goalkeeper, takes penalties at the wheel of a Toyota Yaris GR, with a 1.5-metre inflatable ball. The challenges raise a smile, and they show what the cars can do.

Let’s create your video series

Let’s create your video series

THE FIGURES IN DETAIL

5

episodes

episodes

5

episodes

5

episodes

15 min

per episode

per episode

15 min

per episode

15 min

per episode

4
4

shooting sessions at the Paul Ricard

shooting sessions at the Paul Ricard

shooting sessions at the Paul Ricard

4

shooting sessions at the Paul Ricard

8

cars in the opening titles

cars in the opening titles

8

cars in the opening titles

8

cars in the opening titles

5
5

guests, from motorsport to football

guests, from motorsport to football

guests, from motorsport to football

5

guests, from motorsport to football

  1. GT Drive’s brief: an on-demand show for its partners

  2. Pitch selected

  3. Opening titles and episodes 1 and 2 shot

  4. Episode 3 with Nicolas Gomar

  5. Episode 4 with Pascal Olmeta

  6. Episode 5 with Ange Barde

  7. Brief for a second season in vertical format

  1. GT Drive’s brief: an on-demand show for its partners

  2. Pitch selected

  3. Opening titles and episodes 1 and 2 shot

  4. Episode 3 with Nicolas Gomar

  5. Episode 4 with Pascal Olmeta

  6. Episode 5 with Ange Barde

  7. Brief for a second season in vertical format

  1. GT Drive’s brief: an on-demand show for its partners

  2. Pitch selected

  3. Opening titles and episodes 1 and 2 shot

  4. Episode 3 with Nicolas Gomar

  5. Episode 4 with Pascal Olmeta

  6. Episode 5 with Ange Barde

  7. Brief for a second season in vertical format

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